15 Comments

1. Kale says...
   November 18th, 2008 at 4:40 pm

   I hate this planet….

   I mean….seriously…..I’m sure his mother is incredibly proud of him. College tuition well-spent.

   On the other hand, I’m sort of impressed; the camera should’ve been fixed to the handle bars, though, and not a helmet cam.

2. Damien says...
   November 18th, 2008 at 4:48 pm

   I feel the same way Kale, motion sickness much?

3. David says...
   November 18th, 2008 at 5:06 pm

   WOW!

   What I want to know is what/how that thing on his handlesbars is/works!

4. klawz324 says...
   November 18th, 2008 at 5:37 pm

   A great idea turned into a great video.

5. Drew says...
   November 18th, 2008 at 6:31 pm

   that may have been the first or second best thing I’v ever seen

6. Sean says...
   November 18th, 2008 at 8:57 pm

   I really want to know how they did this - are the LEDs simply pre-programed to go off at the appropriate time and the rider has to keep perfect pace, or does the device on the handlebar somehow react to the stickers on the ground?

7. Danimal says...
   November 18th, 2008 at 9:01 pm

   It is impossible to describe the indescribable.

   Amazing.

8. Q says...
   November 18th, 2008 at 9:26 pm

   lol wow is all i have to say

9. DmNt says...
   November 18th, 2008 at 11:18 pm

   Perhaps a viral marketing campaign?

10. Blake says...
    November 19th, 2008 at 1:57 am

    Clever but superimposed notes (watch it again).

11. Red Mozzie says...
    November 19th, 2008 at 5:09 am

    That’s dumb. He rode around in circles with some flashing lights on his handlebars. Maybe I’m missing something — what’s so special about this?

12. Damien says...
    November 19th, 2008 at 9:38 am

    @blake

    They don’t look superimposed to me, otherwise they did a great job at make sure that the notes went under the handle bars very well.

13. Abysmal says...
    November 19th, 2008 at 4:29 pm

    I am…stupefied.

    Just…why?

14. KillerHeroes says...
    November 20th, 2008 at 4:20 pm

    It’s been revealed to be made by an ad agency, viral marketing. It’s cool nonetheless.

15. movie fan says...
    November 21st, 2008 at 11:11 pm

    whether or not Bike Hero was deliberately created to be a viral video, it still rocks… i could not tell at any point that it was fake

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