Female gamers dominate Nintendo systems
Wednesday, October 10th, 2007 at 11:02am by Jack
I went back into the Nintendo press conference notes for a second look this morning and found something that surprised me. And it’s about girls, so I hope you’re sitting down.
What I found was that according to a Nintendo survey in Japan (so take it with a grain of salt), for each household the DS has 3.0 users and the Wii has 3.5 users. The DS has a 53% female user base and the Wii has a 51% female user base.
There are more girls playing these things than boys?! I actually think that’s pretty awesome. No wonder the the Old Guard feels so threatened! Next stop, a female president!
I also took an informal survey this morning of my own immediate family and friends and it broke down to roughly 50/50. There could be something to this.
October 10th, 2007 at 11:49 am
My personal survey of video game players found the split to be:
55% female
45% male
BUT! The majority of the males have a female game player in the house who probably wouldn’t play games if the male hadn’t bought a system.
October 10th, 2007 at 12:17 pm
Not surprising at all, especially in Japan.
October 10th, 2007 at 12:50 pm
New Wii color in time for Valentine’s day: Vulva Pink!
October 10th, 2007 at 1:04 pm
Well, I feel slightly emasculated.
October 10th, 2007 at 1:36 pm
If that female president is Hillary Clinton, no thanks.
October 10th, 2007 at 2:30 pm
For me the numbers are roughly the same. But like David above those females wouldn’t of been playing the Wii had the male in the house purchased the machine. (Except for one household)
October 10th, 2007 at 3:30 pm
most men are nerds (for every 9 nerds theres one cool guy), women are not (for every 40 women, there is 1 nerd chick). the Wii and the DS are not consoles for nerds. do the math.
Funny how that one chick always end up doing podcasts… lol
October 10th, 2007 at 5:59 pm
Well duh! Chicks dig the Wii and they know that touching is good.
October 11th, 2007 at 3:35 am
[...] Lähde: Infendo.com [...]
October 11th, 2007 at 5:10 am
[...] future, don’t be surprised if Nintendo talks about expanding its user base — to males. Females High Percent [...]
October 11th, 2007 at 5:34 am
[...] Female gamers dominate Nintendo systems Escrito a las 11:34 | Envia esta nota por correo electrónico Por Paola Mejia | Lee más de: [...]
October 11th, 2007 at 7:21 am
[...] Via Infendo [...]
October 11th, 2007 at 8:19 am
[...] sieci. Do tego przetłumaczona na zrozumiały język. Bosko. Do obejrzenia tutaj Dodatkowo serwis Ifendo wychwycił jeszcze jedną ciekawostkę. Na DSie gra więcej kobiet niż mężczyzn – 53%! [...]
October 11th, 2007 at 10:55 am
[...] Enlace: Female gamers dominate Nintendo systems [...]
October 11th, 2007 at 2:39 pm
[...] it on sales, and it does not stop there. In a historic event, both the Wii and the DS have more female players than make, 51% and 53%. The Wii continues to [...]
October 12th, 2007 at 1:35 am
My calculations based on the Everybody Votes channel answers for US national questions shows that the voting population is only 20-25% female.
I suspect they are counting “players” rather loosely in this study, and that many of them are not into it enough to be using channels like Everybody Votes; they are only joining in for party games initiated by the more frequent Wii player in the household. Nevertheless, even 20-25% is pretty amazing, and probably higher than any system in a long while.