Note to self: Don’t cross the Wii or its loyal fan base. Ever. I say this because today we learn that misguided Sega executive Scott Steinberg is probably in the doghouse this morning thanks to his comments from last week.As a refresher know this: Steinberg, using graphics and horsepower as his rationale, said the Wii would be dated in a few years. It seems he may have been drunk; with spirits or power, we may never know. What we do know is Sega has since fired off a press release to basically protect its ass. It was written, conveniently, by Steinberg himself..

“It’s a shared responsibility and opportunity for the whole industry to take advantage of the possibilities of the Wii. If we don’t realize its true potential, we will have missed a great opportunity to expand creatively and that is what I was cautioning against in the Reuters interview [...] I’m not just putting the responsibility of innovation on Nintendo. It’s on SEGA and all the publishers and developers as well to carry that flag.”

I haven’t seen that much backpedaling since I got a bit tipsy at my college graduation party and tried to ride my old bike “back in time.” I didn’t get very far and neither, it seems, did Scott Steinberg.