Think of the coin sound from Super Mario Bros. Ka-ching. Now, multiply that sound a trillion times.
That’s the sound at Nintendo today, which hit a lifetime high in terms of value thanks to the DS, Wii and its overall strategy to turn the video games industry on its collective head — in a good way.
According to people who keep track of such things, Nintendo’s market value has peaked at over JPY 10 trillion (USD 85 billion), taking it to a lifetime high. Stock rose 5.3% to JPY 71,300 today, marking a fivefold increase in the past two years.
Investors and analysts see no sign of interest in the company dropping as it ignores competition in the market by Sony and Microsoft, and continues its own strategy of expanding the games playing market into new areas.
“There’s every reason to believe Nintendo will continue to execute its strategy well in expanding the gaming industry to strengthen its position… and really keep doing what it’s been doing regardless of what competition is doing,” offered analyst Hiroshi Kamide, of KBC Securities, to Reuters. (via GameIndustry.biz)
Like I said. Ka-ching.




Cool.
I hope Nintendo continues to successfully go in this new direction, without losing the hardcore games we all love. It is a hard balancing act, I suppose. Risky innovation, new ” soft-core “games, along with the old school hardcore games.
But I hope Nintendo can do it.
It is great having something different than the competition has to offer.
nintendo has never made significantly more hardcore games then they do now, you just may have liked the others more.
they have smash bros, metroid, zelda, lots of DS games for all types of gamers, some they make, some they publish, mario kart, advance wars DS 2, disaster coming next year also.
the fact that they didnt just get monster hunter 3, but that it was unvieled at their press retailer event says to me that they may have had a part in convincing the publisher to put it on their system.
they will definitely announce more titles that nintendo fans love, not just wii fit, as we move into 2008. they usually announce things quarters and half-years before expected release. We know an animal crossing is coming, just nothing official confirmation.
this is no reason to doubt they will keep making games for their base just because this year they may not have had enough of the games that you like. they have so many franchises and are making games in lots of new directions that they could never fit it all into one year, and each year the balance will tip one way or the other, rarely ever half casual/half hardcore. its just not that easy especially since casual games take less time to make.
Coins don’t make a “ka-ching” sound. They make a “bling” sound. Where do you think the term “bling” (as in money) originated?
Having the only Console on the list making profit helps a lot.